All posts in Respondent Experience

Six Things I Learned from Being a Survey Participant

By Jackie Lorch, VP Global Knowledge Management I’m a member of more than one online research panel. Here are some observations from my participant’s point of view after taking some…

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Are your Questionnaire Screeners Worth a Second Look?

By Keith Phillips, Senior Methodologist For low-incidence studies, having a thorough screener section is incredibly important, especially when conducting B2B research for example.   Consider a study where only one…

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Are you Interviewing Respondents in their Native Language?

By Kristin Cavallaro, Knowledge & Data Analysis Specialist It is estimated that almost one billion people in the world can communicate in English whether it is as their first language…

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Participant Blame: Are your Questionnaires Set Up for Success?

By Pete Cape, Director, Global Knowledge I’m writing a training course about questionnaire design. It is not a hands-on course, it’s a theory course that tries to lay the groundwork…

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What is Sensory Research and How Does It Impact MRX?

By the Editors In a world dominated by technology, today’s brands work hard to find ways to stand out from the crowd. Many have begun to focus on stimulating their…

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The Importance of Putting Research Participants at Ease

By Jackie Lorch, VP of Global Knowledge Management I just finished a week of jury service. Everyone I have mentioned this to has groaned sympathetically and offered their condolences. Some…

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Priming Survey Participants

By Keith Phillips, Senior Methodologist When you study the way people respond to questions, you learn that  the way a question is both worded and presented can impact the data…

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