In the past, we’ve discussed how mobile is revolutionizing the healthcare industry. Doctor’s offices, hospitals, and clinics around the world are turning to mobile to improve patient care. The growth in the mobile health care (or mhealth) market has been tremendous. And according to a recent report, industry revenue is expected to exceed $10.2 billion by 2018. Mobile has serious implications for delivery of health care, but it also has the potential to improve the lives of those suffering from chronic health conditions such as diabetes. Here’s how dLife, a diabetes health company, is using the mobile channel to make self-monitoring a bit easier, and here’s what you can learn from their case study.
Established in 2004, dLife began as a website devoted to providing diabetes sufferers with the latest information in health care. It also provided a mechanism for diabetics to connect with one another to discuss recipes, treatment, and the frustrations and triumphs of daily life with the condition. The main goal of the website is to improve the lives of people with diabetes by arming them with knowledge about the disease.
One of the biggest challenges that diabetics face is that they have to constantly self-monitor their condition. This means checking blood sugar levels several times daily, administering insulin, meal planning, and being conscious of how many carbohydrates and sugars they are consuming. It can be overwhelming to say the least, especially for those who have recently been diagnosed.
In 2011, dLife decided to turn to mobile to help improve the lives of diabetes patients. The health care company created a mobile application offering several useful features. The app, which is currently available for iPhone, lets users track their blood glucose levels throughout the day, find meal inspiration and recipes, and watch video stories of other diabetics. It also provides a comprehensive question and answer feature where users can find and ask questions on a range of topics from exercise and nutrition to proper foot care for diabetics.
The dLife mobile app has become one of the most popular for those effected by diabetes. It empowers the user by providing a more effective way to self-monitor the condition and access information about health and diet-related issues. It also makes managing the disease seem less overwhelming, especially for those who are newly diagnosed.
As the mobile health care industry continues to grow, the power is shifting back to the hands of the patient. Managing chronic conditions is becoming easier through mobile applications and remote monitoring via mobile devices. It’s no wonder the mhealth sector is experiencing such significant growth.