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- Comparative Surveys in China Reveal Minimal Differences in Data Collected Online vs. CATI, New Study from SSI and Ipsos Confirms
- OpinionWorld Members Help Haiti through Survey Sampling International’s New Charity Program
- Interest in Alternative Energy Vehicles Revs up in China, while Japan and US Are Slower to Come on Board, New SSI Study Reveals
- Survey Sampling International Endorses ARF’s Quality Enhancement Program (QeP)
- SSI Website Available in 8 Languages!
- Survey Sampling International Opens 17th Office in Mexico City
- SSI Charitable Donations Pass the $1.5 Million Dollar Mark
- [More...]
SSI 뉴스
SSI's Pete Cape Discusses Online Research Practices: MrWeb
Holiday Stress Among Americans is up from 2008, reveals research from Decipher and SSI, in partnership with KW Strategems To Download the report, please click here
Introducing the Green Confidence Index, produced by GreenBiz and Earthsense (Powered by SSI)
Planned IT Hardware Purchasing Returns to August 2008 Levels: CDW IT Monitor
마케팅 리서치 및 SSI
마케팅 리서치는 응용사회과학의 통계적 및 분석적 방법과 테크닉을 이용하여 개인과 조직에 대한 정보를 체계적으로 수집하고 해석함으로써 의사결정을 돕고 통찰력을 얻기 위한 것... (ESOMAR; 유럽마케팅여론조사협회).
샘플링은 적절한 사람들에게 적절한 질문을 하는 것이며... 응답자들의 답변을 이해하는 것입니다 (SSI).
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