Nectar partnership transforms SSIs UK sample supply

London, UK, March 19, 2013 – A partnership established with Nectar, the UK’s largest loyalty programme, transforms the UK sample supply for SSI, the world’s leading provider of survey sampling.

Working closely with Nectar, SSI has built and now manages the Nectar Canvass – an online survey sampling tool accessed through whereby respondents opt into a panel and are rewarded with points in return for their feedback. As a result, SSI can now offer clients access to thousands of Nectar panellists, selectable by hundreds of usage and lifestyle attributes.

Chris Watson, SSI Managing Director, UK said; “We are delighted to be able to offer our clients access to such vast numbers of high quality respondents across the UK through the Nectar Canvass. This is the ideal solution for companies who need opinions they can trust from the targeted populations they most need to reach. Our clients across the globe have been surprised and very happy to see how quickly and smoothly their UK research projects fill, even when they’re targeting hard to reach populations.”

Andrew Muzzelle, Partnership Director, Nectar said; “The introduction of our relationship with SSI allows Nectar to offer collectors an exciting opportunity to earn points by completing surveys and gives SSI access to a highly engaged and responsive panel.”

For a full demonstration of the Nectar Canvass and how SSI delivers unrivalled access in the UK to help solve your business needs, contact Chris Watson at

About SSI
SSI ( is the premier global provider of sampling, data collection and data analytic solutions for survey research. SSI reaches respondents in 78 countries via Internet, telephone, mobile/wireless or mixed access offerings. Value-add services include questionnaire design consultation, programming and hosting, online custom reporting and data processing. SSI serves more than 3,000 clients, including 48 of the top 50 research organizations. SSI has 26 offices serving clients around the world.

About Nectar
Nectar, the United Kingdom’s leading coalition loyalty programme, is owned by Aimia, a global leader in loyalty management.

19 million collectors earn Nectar points when shopping for groceries, doing DIY, booking a holiday, paying household bills, buying petrol and even getting their car serviced. Collectors also earn Nectar points every time they shop online via at over 500 leading online retailers.

Nectar was awarded the “Best card-based loyalty programme” at the 2012 Loyalty Awards for Europe and the Middle East.

For more information about Nectar, please visit: