News

Ute Jaeger-Wolfe Joins SSI as Managing Director for Germany

- SSI Doubles Panelists as Business Grows in the Region –

SHELTON, Conn., Sept. 26, 2016 – Ute Jaeger-Wolfe, a market research executive with more than 17 years experience in business development, client relations and project management, recently joined SSI as managing director for Germany.  In addition to overseeing the business in Germany, she also manages client relations in Austria, Switzerland and Eastern Europe.  Jaeger-Wolfe reports directly to Michel Guidi, SSI’s managing director for Europe.

Jaeger-Wolfe has extensive experience in growing accounts in the FMCG, automotive, telecoms and IT, media, social, B2B and OTC goods and services industries in Europe, Middle East and Africa.  She is based in Hamburg, Germany. 

“German speaking countries are strategic markets for SSI where we have seen tremendous growth over the past several years,” explained Guidi.  “SSI expects more growth to come as it keeps increasing investment in proprietary consumer and B2B panels, mobile, metering and data visualization offerings, as well as hiring local staff close to our clients’ businesses.

“Clients come to SSI because they know they can trust us with all of their projects, including their largest, most complex and important ones,” added Guidi.  “Ute’s experience across the region, coupled with her sales expertise and industry knowledge, will accelerate SSI’s growth and leadership position in the region.”

Prior to joining SSI, Jaeger-Wolfe worked on both the agency and the fieldwork provider sides in the U.K. and in Germany.  Her most recent role was vice president, client development for Lightspeed GMI, growing existing clients by using her online expertise to help them sell new work and move projects from offline to online.  Before Lightspeed, Jaeger-Wolfe worked in operational roles at Ipsos, RONIN and GfK. 

“Over the years, I’ve watched SSI’s panel capacities grow and have always heard about the excellent work the SSI Germany-based team delivers,” said Jaeger-Wolfe.  “Together with an extraordinary B2B capacity, and a highly experienced and motivated team, SSI has an excellent offer, which I am looking forward to sharing with the local market.”

SSI’s panel in Germany has more than doubled in size since last year.  Since 2012, the company has helped clients with more than 5 million survey completes specific to these panelists.  SSI has increased local projects in the region and completed projects featuring B2B, B2C and mobile panelists with more than 150 corporations and agencies based in Germany.  The SSI German team has offices in Frankfurt, Hamburg and Munich. 

“SSI’s recent collaboration with airberlin’s loyalty program, topbonus, and the significant resources SSI allocates to new technologies and panel footprint, plus the vast experience of the SSI Global Knowledge team, provides us with a total solution to any market research firm’s needs,” concluded Jaeger-Wolfe.

About SSI

SSI is the premier global provider of data solutions and technology for consumer and business-to-business survey research.  SSI reaches participants in 90+ sample countries via internet, telephone, mobile/wireless and mixed-access offerings.  SSI staff operates from 40 offices and remote staff in 20 countries, offering sample, data collection, CATI, questionnaire design consultation, programming and hosting, online custom reporting and data processing.  SSI's 4,000+ employees serve more than 3,000 clients worldwide. Visit SSI at www.surveysampling.com.

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