News

SSI and Hawaiian Airlines Launch New Rewards Program

-- ‘Opinions Take Flight’ Program Offers Miles for Members’ Thoughts --

SHELTON, Conn., Feb. 21, 2017 – SSI and Hawaiian Airlines announced a new rewards program today called Opinions Take Flight.  The program offers HawaiianMiles members the opportunity to earn award miles by participating in surveys and sharing their opinions.

Currently in its 88th year of continuous service, Hawaiian Airlines is Hawaii’s biggest and longest-in-service airline, as well as the largest provider of passenger air service from its primary visitor markets on the U.S. mainland.  HawaiianMiles members who enroll in the free Opinions Take Flight program (http://www.opinionstakeflight.com) will grow SSI’s B2B U.S. sample membership and provide SSI clients more access to consumer and business travelers’ opinions. 

As the program rolls out to other countries, SSI is expecting additional signups from HawaiianMiles members living and working in Japan, South Korea, China, Australia and New Zealand.  SSI is the premier data audience company with over 2 million B2B sample members globally.

HawaiianMiles members who newly enroll in the Opinions Take Flight panel will receive 350 award miles after completing their first survey.  Award miles will be directly deposited into member accounts and can be redeemed for air travel, car rentals, hotel stays and shopping.

“We are extremely excited for our HawaiianMiles members to experience the Opinions Take Flight program with SSI,” said Char Oshiro, senior director for HawaiianMiles, based in Honolulu.  “In our continuing effort to offer new opportunities to earn miles toward travel-related services, this relationship with SSI will be a first for HawaiianMiles.  We have great confidence in SSI and its team.  They have built a fantastic reputation as the world’s largest multi-mode sample provider to professionals around the globe seeking insights.”

SSI’s business-to-business (B2B) and business-to-consumer (B2C) audiences are part of the world’s largest and most trusted proprietary sample, which means participants are carefully recruited, verified and managed according to SSI’s high standards.  SSI reaches and engages even the most challenging targets from more than 90 countries.  Sixty-two percent of SSI research projects are multi-cultural.

“SSI is a company deeply rooted in creating data solutions and technology for consumer and business-to-business survey research.  We’ve held a leadership position in providing audience for insights and created the largest network of audience focused loyalty programs around the world,” said Bob Fawson, SSI chief product officer.  “SSI is dedicated to helping companies go from product discovery to product supremacy.  By joining the Opinions Take Flight panel, HawaiianMiles members will experience a simple and easy way to earn miles to help global companies improve their products and services.” 

 

About Hawaiian Airlines

Hawaiian® has led all U.S. carriers in on-time performance for each of the past 12 years (2004-2015) as reported by the U.S. Department of Transportation. Consumer surveys by Condé Nast Traveler, Travel + Leisure and Zagat have all ranked Hawaiian the highest of all domestic airlines serving Hawaii.    

Now in its 88th year of continuous service, Hawaiian is Hawaii’s biggest and longest-serving airline, as well as the largest provider of passenger air service from its primary visitor markets on the U.S. Mainland. Hawaiian offers non-stop service to Hawaii from more U.S. gateway cities (11) than any other airline, along with service from Japan, South Korea, China, Australia, New Zealand, American Samoa and Tahiti. Hawaiian also provides approximately 160 jet flights daily between the Hawaiian Islands, with a total of more than 200 daily flights system-wide.        

Hawaiian Airlines, Inc. is a subsidiary of Hawaiian Holdings, Inc. (NASDAQ: HA). Additional information is available at HawaiianAirlines.com. Follow updates on Twitter about Hawaiian (@HawaiianAir) and become a fan on its Facebook page.                
For media inquiries, please visit Hawaiian Airlines’ online newsroom.

 

About SSI

Celebrating 40 years in business, SSI is the premier global provider of data solutions and technology for consumer and business-to-business survey research.  SSI reaches participants in 90+ sample countries via internet, telephone, mobile/wireless and mixed-access offerings.  SSI staff operates from 40 offices and remote staff in over 20 countries, offering sample, data collection, CATI, questionnaire design consultation, programming and hosting, online custom reporting and data processing.  SSI's employees serve more than 3,500 clients worldwide.

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Jason Kannon
Kannon Public Relations
203.981.4230
jkannon@kannonpr.com