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Market Research & Data Collection for the Healthcare Industry

Healthcare market research is an evolving specialty, as healthcare systems vary greatly from market to market. Healthcare market researchers should be in tune with the make-up of each local healthcare system and how it is changing, before they begin the process of sampling and data collection. At SSI we pride ourselves on being able to target the various practitioners, specialists, influencers and KOLs that play a vital role in today’s healthcare landscape. SSI has successfully completed market research projects in various healthcare therapy areas such as:

  • Anesthesiology
  • Cardiology
  • Dermatology
  • Endocrinologist
  • Family Planning / Reproductive Medicine
  • Gastroenterology
  • General Practioners
  • General Surgery
  • Geriatric Medicine
  • Infectious Diseases
  • Neurology / Neurosurgery
  • Nursing Specialties
  • Obstetrics / Gynecology
  • Oncology
  • Pain Management
  • Pediatrics
  • Psychiatry
  • Pulmonology / Respiratory
  • Radiology
  • Trauma / Orthopedic Surgery
  • Urology
  • Vascular Surgery

SSI Will Uncover Even Hard-to-Find Healthcare Data

SSI healthcare panels reflect diverse patient populations with common and rare conditions including: diabetes, heart disease, cancer, HIV, asthma and allergies, and rare diseases. In some rare cases, we partner with panel companies to identify a representative sample. Recent SSI healthcare research projects include:

  • Development and management of a community of Kidney Transplant Surgeons
  • Multi-country, multi-mode tracking of osteoporosis patients aged 55+
  • Telephone recruit targeting Dentists and Dental Hygienists in Asia Pacific
  • Online study among metastatic cancer patients in the US to assess treatment preferences
  • Marketing messaging testing to payers and physicians