Data Concerns: How to Improve Quality
Join Keith Phillips, Senior Methodologist, for a new Data Quality Webinar (30 minutes). In this webinar, you'll learn the causes of poor data quality—and steps you can take to achieve higher-quality data when conducting research.
- Poor data quality affects all types of studies, including interviews and self-completion surveys.
- Effective screening and validation can improve unintended interviewing.
- The right quality control checks can reduce noise without removing the respondents you need.